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Fastclick

FastClick - Instant Revenue From Your Website
[ quick-link to Fastclick sign-up ]

There are a number of services available to web developers for gaining revenue from their web-traffic. Revenue can be achieved when a visitor:

  • views an ad
  • clicks on an ad/link
  • clicks an ad/link and then purchases

    Amazonia is a popular CCC components to facilitate affliate linking from Amazon.com. Amazonia helps you place links on your site that make you money when someone clicks and buys.

    As you are all aware, it has become a little tougher to make a buck advertising the Internet these days. But, recently we have found a company called Fastclick who is offering very attractive advertising revenue programs that are both lucrative and easy to implement.

    Fastclick is run by some super-smart folks in Goleta, CA (which the next town up the freeway from coolmaps.com's offices in Santa Barbara). They have developed a streamlined process of putting up advertisements on the Internet. Their advertisements are fast, and their on-line administration is easy. What's cool is that they have been able to achieve this high level-of-service while keeping their overhead low. Doing everything better and cheaper than their competition enables them to pay higher affiliate commission rates AND to make a profit for themselves (read-between-the-lines: they will definitely be in business next year).

    Straight-forward contracts
    All contracts with Fastclick are non-exclusive and advertising is a mixture of both pay-per-impression (cpm) and pay-per-click (cpc). As a member, you earn 65% of the gross revenue for the ads. This percentage is notably higher than most other programs which generally offer only a 50% cut. Actual rates which are charged to advertisers are displayed prominently on the Fastclick site and can be used to gauge potential earnings.

    In order for your site to be eligible for the Fastclick program it must receive a minimum of 100 page views each day and not contain any illegal or offensive content. People at Fastclick (not spiders) review each site individually. Sites that host or offer free web pages or hosting are not permitted. Unusually, sites with some non-English content are allowed. However, all advertisements for Fastclick must be displayed on pages containing solely English content.

    Two ways to display advertisements
    They offer banner advertising and pop-ups. Pop-up are cool because they do not interfere with your site design. They show up as hidden windows behind the main browser. Many popular websites like Yahoo! and Schwab deploy these ads. Pop-ups are all paid on a CPM basis (it doesn't matter if the user clicks, you still get paid).

    Traditional banner ads can be displayed as well. The size of their banners is 468 x 60 and must be displayed above the main fold. Some banners are CPM and some are CPC (you only get paid when they click). Through the administration screen, you can choose which banners and pop-ups to use.

    Payment
    Real time statistics are provided for webmasters and contain details on total impressions, click-throughs and earnings, broken down by ad campaigns. Earnings are paid monthly once a minimum of $50.00 has been earned. Fastclick members can choose to receive their earnings via check or PayPal.

     

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